I recently drove by a business that had a sign out front that read "Closed due to illness". This meant that the cash flow would stop until the owner was able to return to work.Even worse, the business would not be able to generate revenue for the owner when it... Read More
A successful marketing plan doesn't have to include an athletic superstar, prime-time placement, state-of-the-art computer graphics or a massive budget. Being resourceful and smart can be just as effective. Business promotion doesn't have to cost a fortune. Often, it's the personal touch that seals the deal. Here are ideas... Read More
1. Print your best small ad on a postcard and mail it to prospects in your targeted market. People read postcards when the message is brief. A small ad on a postcard can drive a high volume of traffic to your web site and generate a flood of sales leads... Read More
The greatest asset to your business is your Customer, specifically, your Customer Lifetime Value.In my many years in Sales and Marketing, I've met many CEOs and business owners who don't have much clue as to what Customer Lifetime Value is, much less its importance and the impact it has on... Read More
Face it, writing any article can be a tedious and time consuming task for a beginner or even an expert writer. Here are four ways to make writing articles a lot easier: 1) Use My Articles - You could add your own name, resource box and web site link to... Read More
We all work hard to attract even one paying client. In fact, we work hard to attract serious inquiries. Yet amazingly, many business owners seem determined to drive away business! Every example cited here is based on true, thoroughly documented experiences, with both newbie business owners and five-star marquee players.1.... Read More
The world is full of scanners. Most people simply scan the page to see if anything piques their interest, rather than reading the ads, sales letters, or web copy. That's why you should ensure that your copy is scanner friendly. That means placing headlines,... Read More
Do you have a website? A Web Newsletter? A mailing list of e-mail addresses for customers? Do you track and test everything? You can use the web to get sales in lots of exciting ways which are dependant on technology that's available at the time. Whether you budget is £600... Read More
Ten Marketing Pitfalls By Stuart ReidIf you want to make it BIG in Internet Marketing you need avoid some common mistakes. Here's a list of the top ten Pitfalls that catch out beginner Marketers (and many established ones too!).The problem is you don't realise you have fallen into one of... Read More
Over the past 30 years, I've read so much on how to makemoney that I know I can write a series of books on thetopic, books that would cut through the junk and you don'thave to buy 101 things for each area. Most of the information repeats itself -- same... Read More
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Websites, and more... Celebrities are the tastemakers that drive brand awareness and usage.... Read More Every direct mail package you drop in the mail should... Read More We all DO judge a book by its cover, and... Read More Hello everyone! Have you ever been curious about something, and... Read More When used correctly, testimonials can boost your response dramatically. They... Read More How would you like celebrities to endorse your product?Perhaps that... Read More In my view, nearly all government statistics about reasons for... Read More Every business - particularly small, entrepreneurial or professional businesses -... Read More Thank-you letters are one of the most important letters that... Read More Great graphic design looks effortless, but it requires lots of... Read More Postcards may be one of the best kept secrets of... Read More Wouldn't it be great to have a year where your... Read More If you want to uncover a little secret about how... Read More How many times have you heard the same sound bites... Read More Far too often we see small businesses rush into doing... Read More My mother used to tell me, tongue in cheek, that... Read More THE GREAT MAIL ORDER MYTH There are a number of... Read More Are you looking for a natural way to market your... Read More Do you know what the majority of people sell? I... Read More 1. Know your purpose: What do you want your direct... Read More With the Internet opening up the doorway to the global... Read More After 11 years in sales, I've put together and delivered... Read More Some companies that use direct mail to sell their products... Read More Networking on the Internet is the same as networking in... Read More At first glance, nothing seems more chaotic than a trade... Read More
Cheap Domain Names
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Top 10 Dos and Donts for an Effective Business Referral Network!
How to Write a Fundraising Thank-you Letter for Example (Includes a Free Sample)
Top 5 Design Tips to Create Eye-Catching Marketing Materials
Modern Marketing With Postcards
Marketing Strategy - Getting the Marketing Groove
John Kerry, Amazing Direct-Marketer!
10 Steps To Getting Paid For Your Marketing Materials
If You Do No Other Preparation
To Be Successful Sell to Wants not Needs
Mail Orders Most Common Mistakes
How to Profit from Your Expertise (Part 1 of 2)
Sell Your Name, Not Your Product
Direct Mail Strategy - Brand Identity Guru
Global Market in the Cyber world?Go and Get It !
Are Your Prospects Walking Out on You?
Direct Mail Sales Letter Mistakes to Avoid
Networking, iNetworking, What Is The First Rule?
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Contact Us Today For Ad Information... Do you have Communication breakdown?How are you communicating with your... Read More A little advice about using leads that you purchase from... Read More Why give freebies?We have all seen freebies at trade shows... Read More Small companies that rely on business-to-business sales often find it... Read More I'm always amazed that people would spend months to develop... Read More Turning a modest $100,000 annual turnover into $1,191,817 may sound... Read More Recently, a client asked what he could do to help... Read More An inexpensive way to promote your services is to createvarious... Read More 1. Business CardsIt is very important to market yourself via... Read More What's a small business owner to do if they have... Read More You know those bad habits we get. Like raiding the... Read More Your nametag can be your best friend. It can be... Read More Every company searches to lure customers to their product. Unless... Read More Whether you are already running your own business, or still... Read More Your list of customers who have previously bought from you... Read More Are postcards better for building awareness or for selling?In my... Read More When it comes time to print your brand identity materials,... Read More The good news is that there are thousands of people... Read More The world is full... Read More How Much Is Your Popcorn Worth?: Powerful Lessons In Marketing... Read More An international hair-cutting chain opened a new store directly across... Read More How does a marketing plan relate to an organization's communications... Read More Writing an effective print ad, particularly a classified advertisement, requires... Read More "You can make more friends in two months by becoming... Read More Simply put the marketing people and the sales people depend... Read More
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Communication Breakdown - Dont Let It Happen To You
Using Purchased Leads
FREE Means MORE Business
Building Credibility for Your Business
Five Steps to a Web Site That Sells
How To Turn $100,000 Into $1,191,817 In Just One Year Part II
D.A.N.C.E. With Me
10 Ways to Get Your Flyers Noticed
Keeping Marketing Simple / Ten Simple Steps
Marketing Effectively to More Than One Audience
Good Marketing is Like a Bad Habit
The Seven Deadly Sins of Ineffective Nametags
Print Marketing Campaign, Whats Important and Whats Not!
Attracting Clients With Ease
How to Set Up & Organize Your Customer Mailing List For Optimum Results
Postcards: Awareness Tool or Selling Tool?
Digital Printing vs. Press Printing ? A Comparison Guide
No One Gives A Damn About Your Business. Unless You Give em A Reason To
Turning The Casual Scanner Into A Buyer
How Much Is Your Popcorn Worth? Powerful Lessons In Marketing & The Psychology Of Selling - Part 5
Sage Advice from a Marketing Expert!
Is A Marketing Plan The Same Thing As A Communications Plan?
5 Print Ad Essentials!
Open Doors by Building Relationships
Sales and Marketing: Can One Exist Without the Other?
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